Damian Pickett

Senior Product Marketer

SmartSurvey · B2B SaaS, experience management

• Own positioning, messaging, and go-to-market for product launches, including SmartCE — the company’s entry into the citizen-engagement category, launched to UK local government in early 2026.
• Led the launch from research to public campaign: segmentation, pricing input, sales enablement, and the announcement that took SmartSurvey into a new market.
• Built the product-marketing foundations: persona research, competitive battlecards, launch playbooks, and a recurring product keynote webinar.
• Promoted within the first year.

First marketing hire

Invevo · B2B fintech SaaS

• Joined as the first marketer; built the function from zero — brand, website, content, demand, and events — then hired its second member.
• Discovered product marketing here: the work that mattered most was translating a technical credit-management platform into stories finance teams acted on.

Marketing Assistant

KL Taylor Marketing · remote

• First marketing role, taken while living in the US — client campaigns, copy, and social. Where marketing stopped being a subject and became the career.

Broadcast journalism placements

BBC Sport · Manchester United · Salford FC

• Newsroom and matchday media experience during my degree — live output, tight deadlines, and the discipline of the cut.

BA (Hons) Broadcast Journalism

University of Salford

Access to Higher Education

The Manchester College